Practice Quiz

Chapter 7
Asking People About Themselves: Survey Research

Here are some questions for a practice quiz. The questions are multiple-choice and true-false. They may not resemble the questions that your instructor may ask on a test. That is, the questions on your class exams may be more difficult and may include essay and short answer questions.

When you get your score, you will be shown the correct answers. Take the quiz as many times as you like.

1. With probability sampling techniques, each member of the population has a(n) specifiable probability of being sampled.  
True
False

2. You wish to make a precise estimate about the characteristics of a population of individuals. You should use:
quota sampling.
probability sampling.
accidental sampling.

3. A nonprobability sample is usually acceptable when the goal of the research is to examine relationships between variables.
True
False

4. The number of people who complete a survey in relation to the number of people contacted to participate is called the:
response set.
response rate.
response bias.

5. A panel study is used to study changes in survey responses over time.
True
False

6. The question, "Do you think that television should have less violence and fewer shows about sex" is considered:
double-barreled.
loaded.
open-ended.

7. Which type of questions should be first in a questionnaire or interview?
questions about demographics such as age and gender
questions about attitudes and behaviors

8. Which type of question is most likely to be used when the researcher is just starting to explore what people think about a particular topic?
closed-ended
open-ended

9. If you need a sample of about 1,000 to get an accurate estimate of a population of 10,000 people, you need a sample size of 2,000 if your population consists of 20,000 people.
True
False

10. Which is most likely to yield qualitative data?
Mail survey
Focus group
Telephone interview

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